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Mobilizing the Business and Business of Mobile

Sony Ericsson releases unlimited music and become FIFA official phone

with one comment

Sony Ericsson made two announcements in addition to the women’s bluetooth phones. The first announcement was that it has been selected as the official mobile handset of the 2010 FIFA World Cup Soccer to be held in South Africa.

In the second more important annoucement, SE launched unlimited music download called PlayNow plus service for both mobile phones and PCs. It will launch first in Sweden on the Telenor network in Q4, 2008 and will be rolled out worldwide in 2009. Also, SE will launch a special version of it W902 Walkman phone that is integrated into the PlayNow service. To kickstart the adoption, SE will include up to 1000 of recent popular tracks, both locally and globally, with each PlayNow™ plus phone.

Written by dvdand

September 24, 2008 at 7:40 am

One Response

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  1. Yes, this subscription service will work, unlike every other subscription service ever. And it’ll be completely unlimited and DRM-free! Except for the limitations and, er, the DRM. I wrote a rant about it:

    David Gerard

    September 24, 2008 at 5:19 pm

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